With China's economic development entering the "new normal" of gear shifting, structural adjustment and power conversion, the pace of China's textile industry has slowed down, but it has improved slowly, which still contains tremendous market potential and growth momentum.
In the year of 2015 - the closing year of the 12th Five-Year Plan and the year of the 13th Five-Year Plan, a spring market action in China's textile and garment industry is on the way.
From March 18 to 20, 2015, China International Textile Yarn (Spring and Summer) Exhibition, China International Textile Fabrics and Accessories (Spring and Summer) Exposition, China International Clothing and Apparel Exhibition (Spring) and PH Value China International Knitting (Spring and Summer) Exhibition in the form of CHIC Exhibition will be held jointly in the National Convention and Exhibition Center (Shanghai).
On the comprehensive platform of the highest level, the most international competitiveness and influence of China's textile and apparel industry and serving the whole industry chain, excellent Chinese fabric and accessories enterprises, yarn manufacturers and apparel brands have come together, and well-known international producers, traders and brand manufacturers have also joined in the market. 222,000 square meters of super large-scale display style, spread brand, expand marketing, cooperative development.
Grasp the New Normal, Steady Growth and Adjust Structure
With China's economic development entering a "new normal" of gear shifting, structural adjustment and power transformation, consumption and investment demand, mode of production organization, comparative advantage of factors, market competition pattern, resource and environment constraints have shown new changes in stages.
At present, the upgrading of consumption structure of domestic demand is accelerating. Individualized and diversified elastic demand such as fashion, function and ecological security has become a new consumption feature. With the changing consumption mode and channels, China has become the world's largest online marketing market, and online and offline consumption has become a new normal consumption mode.
In terms of international competition, the international trade pattern is being adjusted and reconstructed. Developed economies are entering the normal state of rational consumption and restarting the process of industrialization. Emerging economies are deeply involved in the adjustment of international industrial layout. In addition, factors of production and comparative advantages have changed, and the constraints of resources and environment are also increasing.
As a consumer goods industry, textile industry is closely related to the national macroeconomic development. From last year's point of view, the main economic growth indicators of Enterprises above the scale have changed from double-digit growth to single-digit growth in an all-round way, from high-speed growth to medium-speed growth. Under the internal and external environment, the era of high growth and quantity expansion has gone. It is urgent to grasp the external situation and intrinsic essential requirements of the new normal industry, and to grow steadily and adjust the structure.
Recently, Wang Tiankai, president of China Textile Industry Federation, pointed out in an interview that the pace of China's textile industry has slowed down, but it has made progress slowly, which still contains tremendous market potential and growth momentum.
For many years, the series of exhibitions of China Textile Industry Federation has been a "platform, link, window" to promote the development of the industry. At present, professional exhibitions are still an important way for domestic and international textile and apparel enterprises to develop their markets. As a barometer and booster for the development of the industry, the exhibitions need to be proactive and innovative.
In the year of the closing of the 12th Five-Year Plan in 2015, when the Spring Festival is launched, the unprecedented scale of the Spring Festival is presented in a collective form, which is really expected.
Joint exhibition, gathering upstream and downstream
Over the past 30 years, China's textile industry has gained more and more voice in the world. First of all, our strength comes from the construction of a complete industrial chain and the effective operation of industrial matching. Today, for the first time, the "Spring Joint Exhibition" held in the same place at the same time is a comprehensive presentation of China's strength from upstream to downstream.
At the same time, it is also an important measure for China Textile Federation to adjust its thinking and mode of running exhibitions, to build an important platform for exhibitions through market operation, to highlight the advantages of the Federation in the upstream and downstream of the industrial chain, and to give full play to the cooperative role of the "joint fleet".
Yarn, fabrics, knitting, clothing, which covers the entire textile industry value chain, will bring greater business opportunities to the exhibitors at home and abroad participating in the four exhibitions. At the same time, it will attract more buyers and professional audiences to participate in them, so as to facilitate more effective and fast docking between them. "Spring joint development" will continue to play three major roles: the trade platform role of industry exhibition economy, the link role of expanding the transnational allocation of industrial resources, and the window role of promoting industrial innovation and progress.
Spatial aggregation has formed the trend of centripetal force and linkage of industry, which will exert agglomeration effect and produce different "chemical reactions" between upstream and downstream, international and domestic. In the Spring Joint Exhibition, the highest level of the whole industry, the most international competitiveness and influence, serving the comprehensive platform of the whole industry chain, the vision of transformation and upgrading of China's textile industry, the action of improving quality and efficiency will also be truly reflected, and will be magnified, disseminated and used for reference.
Deep Service to Drive Industry by Innovation
Under the current situation, strengthening innovation drive is the fundamental way for the textile industry to effectively meet the upgrading requirements of domestic demand, break the constraints of production factors and resource environment, and enhance international competitiveness. It is also the inevitable requirement for the industry to adapt to and guide the new normal development. For the spring joint exhibition, the important role lies in this.
China Textile Linkage Exhibition has always been an important display platform for new technologies and trends in the textile industry, as well as an important trade platform for the rapid promotion of new products and technologies in the market.